coaching agreement- New Clients



This Agreement is between Sarah Yoo (Known as the “Coach”) and you Known as the (“Client”) whereby Coach agrees to provide professional Coaching Services (as described below under Services). The coach will be engaged for the limited purpose of providing these services to the Client. 


1. Purpose of the Agreement:

The client wishes to hire Coach to provide services relating to the Client’s coaching needs, as detailed in this Agreement. Coach has agreed to provide such services according to the terms of this Agreement.


By purchasing the Services, the Client agrees to the following terms of this Agreement.



2. Description of Coaching:

Coaching is a partnership (defined as an alliance, not a legal business partnership) between the Coach and the Client in a thought-provoking and creative process that inspires the client to maximize personal and professional potential. 


It is designed to facilitate the creation/development of personal, professional, or business goals and to develop and carry out a strategy/plan for achieving those goals.


Coaching can involve questioning, active listening, identifying and clearing blocks, brainstorming, clarification, visioning, education, prioritizing, reframing, reflection, celebrating, sharing external observations, role-playing, goal-setting, identifying plans of action, solution-focusing, the completion of written assignments, and accountability.



3. Service & Cost:

A) Service:

  • All sessions are 50-minutes unless stated otherwise.

  • Email communication is available to the Client in-between scheduled sessions for the purpose of quick questions or updates. The client acknowledges that the emails are not a substitute for a coaching session.

  • Location of Sessions: Coach and Client will meet via Zoom meetings (set by Coach).

B) Cost:

One-off Session - $160

Starter Program (4 Sessions)- $600

- Payment plan: 2 x $300 over 2 months.

Transformation Program (8 Sessions)  - $1120

- Payment Plans

- Option 1: 2 x $560 over 2 months

- Option 2: 3 x $373 over 3 months

  • All prices are in USD.

  • Other tailored payment plans are to be confirmed over email.

  • Payments are done via Acuity Scheduling unless discussed otherwise.

  • Payments will be automatically deducted until the program is fully paid off.

(Updated July 2021).

4. Cancellation Policy:

Should the Client need to cancel a scheduled session, a 48-hour notice is required. If the Client fails to give a minimum of 48-hour notice, the Coach reserves the right to bill the Client for a missed session. The coach will attempt in good faith to reschedule the missed meeting.


In the event the Coach needs to cancel a scheduled session, a 48-hour notice will be given to the Client. If the Coach fails to give 48-hour notice, the Client will receive one 1 Session for each occurrence.

5. Confidentiality:


This coaching relationship, as well as all information (documented or verbal) that the Client shares with the Coach as part of this relationship, is bound by the principles of confidentiality set forth in the ICF Code of Ethics.


However, please be aware that the Coach-Client relationship is not considered a legally confidential relationship (like the medical and legal professions) and thus communications are not subject to the protection of any legally recognized privilege.


The Coach agrees not to disclose any information pertaining to the Client without the Client’s written consent. The Coach will not disclose the Client’s name as a reference without the Client’s consent. 


Confidential Information does not include information that:

(a) was in the Coach’s possession prior to its being furnished by the Client; 

(b) is generally known to the public or in the Client’s industry; 

(c) is obtained by the Coach from a third party, without breach of any obligation to the Client; 

(d) is independently developed by the Coach without the use of or reference to the Client’s confidential information; or (e) the Coach is required by statute, lawfully issued subpoena, or by court order to disclose; 

(f) is disclosed to the Coach and as a result of such disclosure the Coach reasonably believes

there to be an imminent or likely risk of danger or harm to the Client or others; and 

(g) involves illegal activity. 


The Client also acknowledges his or her continuing obligation to raise any confidentiality

questions or concerns with the Coach in a timely manner.

6. Coach-Client Relationship:

A. Coach agrees to maintain the ethics and standards of behavior established by the International Coach Federation “(ICF)” ( It is recommended that the Client review the ICF Code of Ethics and the applicable standards of behavior.


B. Client is solely responsible for creating and implementing his/her own physical, mental and

emotional well-being, decisions, choices, actions, and results arising out of or resulting from the

coaching relationship and his/her coaching calls and interactions with the Coach. As such, the Client agrees that the Coach is not and will not be liable or responsible for any actions or inaction, or for any direct or indirect result of any services provided by the Coach. 


C. Client understands coaching is not therapy and does not substitute for therapy if needed, and does not prevent, cure, or treat any mental disorder or medical disease.


D. Client acknowledges that coaching is a comprehensive process that may involve different areas of his or her life, including work, finances, health, relationships, education, and recreation. 

The Client agrees that deciding how to handle these issues, incorporate coaching principles into those areas, and implementing choices is exclusively the Client’s responsibility.


E. Client acknowledges that coaching does not involve the diagnosis or treatment of mental disorders as defined by the American Psychiatric Association and that coaching is not to be used as a substitute for counseling, psychotherapy, psychoanalysis, mental health care, substance abuse treatment, or other professional advice by legal, medical or other qualified professionals and that it is the Client’s exclusive responsibility to seek such independent professional guidance as needed.


If the Client is currently under the care of a mental health professional, it is recommended that the Client promptly inform the mental health care provider of the nature and extent of the coaching relationship agreed upon by the Client and the Coach.


F. The Client understands that in order to enhance the coaching relationship, the Client agrees to communicate honestly, be open to feedback and assistance, and to create the time and energy to participate fully in the program.


G. The Client agrees to discuss with the Coach if she or he feels that their needs are not being met or that they are not getting what they want out of the Coaching so that the Coaching Program can be adjusted as needed.


7. Release of Information:

The Coach engages in training and continuing education pursuing and/or maintaining ICF

(International Coach Federation) Credentials. That process requires the names and contact information of all Clients for possible verification by ICF. By signing this agreement, you agree to have only your name, contact information and start and end dates of coaching shared with ICF staff members and/or other parties involved in this process for the sole and necessary purpose of verifying the coaching relationship, no personal notes will be shared.

According to the ethics of our profession, topics may be anonymously and hypothetically shared with other coaching professionals for training, supervision, mentoring, evaluation, and for coach

professional development and/or consultation purposes.



8. Termination:

Either the Client or the Coach may terminate this Agreement at any time with 3 sessions' notice. The client agrees to compensate the Coach for any coaching services used until the final date of the new termination date. If the Client has already paid for the Coaching Program, Coach agrees to refund the remainder of unused session costs.


9. Entire Agreement:

This document reflects the entire agreement between the Coach and the Client and reflects a

complete understanding of the parties with respect to the subject matter. This Agreement supersedes all prior written and oral representations. The Agreement may not be amended, altered, or supplemented except in writing signed by both the Coach and the Client.